Nissan’s global sales have decreased 1.8% year-over-year to 442,466 units and Nissan’s global production in November also decreased 5.9% year-over-year to 434,202 units. Although there has been a slight decrease in production and sales, Nissan North America Senior Vice President, Fred Diaz, said: “Through November, Nissan has set an all-time yearly sales record in 2014.” Due to an increase in domestic production, Nissan plans to expand production at its Mississippi plant by improving way in which vehicle parts arrive to the assembly line. The Canton plant is distant from the central auto industry which is why Nissan would like its most critical suppliers close to avoid disruption. Having auto part suppliers close by could increase efficiency and raise the facilities total yearly capacity. If you would like to read the full article please click on the link below:

http://www.dnj.com/story/money/business/2014/12/30/nissan-seeks-improve-us-supply-line/21045499/

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

A great sports car can make every trip memorable. Whether its charging through your favorite twisty road or just enjoying a leisurely cruise, it’s the communication between driver and machine that makes it so special. And for nearly 45 years, that is exactly what the Z has done. So fire up that 3.7 liter V6 and hear 332 horsepower sing through dual exhaust pipes. Take it into a turn and feel the dynamically balanced chassis just grip and grip. Revel as you make a perfect downshift thanks to the world’s first available rev-matching manual transmission. The drive of your life is waiting for you, whether you choose to sleek Coupe, the exhilarating Roadster, or the competition-bred 350 hp 370 Z NISMO. If you would like to read the full article please click on the link below:

http://www.nissanusa.com/content/dam/nissan/request-brochure/en/2015/pdf/2015-nissan-370z-coupe-en.pdf

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

Nissan is on its way to the 24 Hours of Le Mans this year with a new race car set for the Super Bowl. There has been an enormous amount of speculations regarding what the new race car will look like and although no one is for certain, rumors are it will feature a front-mid-engined, hybrid powertrain. The race car is said to feature a rather large snout compared to the other prototypes and the idea of hosting a front-mid engine car has given rise to several interesting packaging rumors. Nissan has been testing their LMP1 racer at the Nissan Technical Center in Arizona and the technical details on the new car have been kept under wraps. If you would like to read the full article please click on the link below:

http://blackflag.jalopnik.com/exclusive-this-is-nissans-front-engine-gt-r-lm-nismo-l-1673335696

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

Today, the automotive industry is different than how it was twenty years back. Small is big. Smart is sexy. And living richly is not about how much you spend. The 2015 Versa Sedan offers a spacious interior, advanced technology, and performance that is as responsible as it is responsive. Change is good, especially when it looks as good as the Nissan Versa. The new model has excellent fuel economy and offers plenty of room for all passengers. Under the hood, the Versa has a 1.6-liter 4 cylinder engine to a virtually gearless Xtronic CVT transmission that maximizes efficiency and performance. If you would like to read the full article please click on the link below:

http://www.nissanusa.com/content/dam/nissan/request-brochure/en/2015/pdf/2015-nissan-versa-sedan-en.pdf  

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

Nissan recently announced that it has licensed its Around View Monitor and Moving Object Detection (MOD) technology, which was developed with Clarion Co., LTD, for use by Hitachi Construction Machinery Co., Ltd (HCM). This new technology will be a building block for autonomous driving technology for commercial Nissan vehicles. The Around View Monitor (AVM) is a parking support system that allows you to see the vehicle’s surroundings in real time using four exterior cameras. MOD is a driving assistance technology that analyzes images from the AVM cameras to detect moving objects around the vehicle and warn the driver with visual and audio alerts. The licensing agreement between Nissan and Hitachi Construction Machinery allows HCM the use of AVM and MOD technology on its massive haul trucks and hydraulic excavators working at large open-pit mines. If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/nissan-licenses-autonomous-driving-technology-to-hitachi-construction-machinery-company

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

Renault-Nissan Alliance CEO Carlos Ghosn explains why electric cars are the future. The Alliance sold its 200,000^th zero emission car and the it only launched four years ago. The Nissan LEAF is by far the top selling electric vehicle worldwide and sales are up by 20% this year. Carlos believes that people are switching to EV’s for several reasons; the first is that they are convenient. They can be refueled at home or at the office from multiple energy sources. Along those same lines, EV’s are economical – even with gasoline prices falling, Consumer Reports recently estimated operating costs of a Nissan LEAF in the United States at 3.5 cents per mile. Lastly, Carlos believes that EV’s are fun and reliable: Globally, the Nissan and Renault EVs have the highest customer satisfaction rates than any same brand vehicle. If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/zero-emission-cars-both-consumers-and-the-environment-win-by-carlos-ghosn

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

During Children’s Day at Nissan Brazil, workers’ children were asked to submit an entry into the “Automobile of the Future” drawing contest. A team at Nissan Design America Rio was asked to judge the contest, and they ended up going way beyond and transforming the selected winners into real sketches. Winners were chosen after Children’s Day and the team of judges were blown away with the level of creativity exhibited by the kids.  “The joy of working with children is the opportunity to deal with freedom from all restrictions,” said Robert Bauer, designer-in-chief of Nissan Design America Rio (NDA-R). “There are no limits when it comes to the kids’ imagination. As professional designers, we can see through the imagination of a child and realize what is possible. Kids allow themselves to draw anything and change the perspective. They don’t think outside the box because they don’t have this ‘box.’ There is something refreshing in working with the kids – the joy of life and their sharp sense of recreating the world are very inspiring. In all the drawings recreated in our studio, we noticed a concern with people, the environment and its preservation. It was wonderful to share our studio with them because they are our future, and they create worlds adults could never imagine. It is an experience that brings us energy and makes us rethink our concepts.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/car-drawings-made-by-kids-become-sketches-produced-by-nissan-design-studio-in-rio-de-janeiro

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

The world’s cleanest car has hit the streets in mist of a social media campaign. Nissan launched a campaign that includes a series of online videos to showcase a zero-emissions Nissan Leaf with self-cleaning nano-paint technology. “The LEAF is already one of the cleanest vehicles around even without this incredibly innovative paint technology; that said, we’re not afraid to get our hands dirty to take this to the next level,” said Pierre Loing, vice president, Product Planning, Nissan North America, Inc. “Getting fans involved via this social media campaign is a fun, creative way to show how the LEAF can stay clean no matter how dirty the world around it may be. A marriage with the Ultra-Ever Dry® exterior coating truly puts this LEAF in a league of its own, and we’re excited to see where this technology can take us.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/nissan-s-self-cleaning-leaf-hits-the-streets-then-the-web

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target

 

Nissan announces that it will return to Big Game TV advertising for the first time in seventeen years. Nissan has lined up the dream team of experienced Super Bowl marketers and has purchased a 60-second spot during the Suoer Bowl XLIX on NBC, on February 1^st from Phoenix. Nissan’s timing to include advertisements in this upcoming Super Bowl could have something to do with the company’s hot U.S. sales performance in 2014 and its need for some brand tweaking; Nissan also revealed that it could be due to the fact that the Super Bowl will apparently be less crowded with automotive brands than it has been in several years, with Volkswagen leading handful of notable car-brand defections so far. If you would like to read the full article please click on the link below:

http://www.forbes.com/sites/dalebuss/2014/12/02/dream-team-of-marketers-returns-nissan-to-super-bowl/

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Cardinale Nissan

1661 Del Monte Blvd

Seaside, California 93955

Phone: 888.996.1636

Website: www.cardinalenissan.com/?ibp-adgroup=SE_Target